Change your logo in recession

Hi,

We all know what a good logo can do for business,brand loyalty and awareness. Most companies even knowing these basics still miss the point in looking at their logo. Recession is like a break ...everything slows down but you can use it for your benefit

Start with revamping your logo, why ? because businesses slow down some do close too but the ones who are open become leaner and look for partners who share that business motivation with them.

Look into your logo and your corporate identity and revamp it! another reason to do this is the ability to reconnect with your customers and partners and show them you mean business with a new style and brand reenginerring!

study before you do change your logo or identity and look at the latest trends...also see looking at your business ...do gorilla marketing and create that buzz you and your business is looking for....

some points you can look into

1 create a new identity
2 create a website with links to your work and portfolio
3 Do gorilla marketing but dont destroy your business identity doing it
4 Train your employees specially sales people ask your self when was the last time you did that?
5 Call and visit each client , clients love companies which show care and mean it!
6 if you are the boss or the owner of a business do PR activity, sponsor something or appear for a cause....

all this will reinforce your identity and give you an edge over your customers
2